#BooksOnTheL

Sep 2014

#BooksOnTheL

In partnership with Chicago Ideas Week, we're thrilled to announce our book sharing program that makes searching for your favorite titles as easy as hopping on the CTA. We're placing some of our choice books on CTA trains. So, what do you do if you find one? It's simple: Take it. Read it. Return it.

Keep us updated on your yellow sticker discoveries using #BooksOnTheL. For more details, click here.

NO.2.66

Sep 2014

NO.2.66

In 2013, the hiring rate of African Americans in advertising was on track to be equally representative of the general population by 2079. Fact is, that’s 66 years too long to wait for equality.

At the ADCOLOR Awards on September 19, Burnett joined industry leaders to launch “NO.2.66” – a new, social movement to challenge the industry and ignite a conversation about how to champion diversity hiring. To date, Leo Burnett, Ogilvy & Mather, FCB and DDB have teamed up for the effort.

Join the movement by adding your selfie to the digital gallery at no2six6.com or via your social networks with #NO266.

Happy 79th, Leo! And Here's to the Big 80.

Aug 2014

Happy 79th, Leo! And Here's to the Big 80.

Here at Burnett we’re celebrating our 79th anniversary… all year long. Follow our journey to 80 with #leochi and watch how we're counting down the days to August 5, 2015.

Fifth Star Awards

Jul 2014

Fifth Star Awards

Celebrate the arts with Leo Burnett Chicago in a first of its kind event. Mayor Rahm Emanuel and the Chicago Department of Cultural Affairs and Special Events (DCASE) have announced the establishment of the Fifth Star Awards, an effort to honor “exemplary artists and arts institutions.” The event is sponsored by Allstate Insurance Company and GCM Grosvenor, with in-kind creative support, including name and visual identity, from Leo Burnett Chicago. The inaugural event is set for Sept. 17 at 7 p.m. in Millennium Park’s Jay Pritzker Pavilion.

A Happy Meal Bus Shelter from MOCNI

Mar 2014

A Happy Meal Bus Shelter from MOCNI

McDonald's Owner-Operators of Chicago and Northwest Indiana (MOCNI) popped up a Happy Meal bus shelter near the corner of Chicago's Michigan Avenue and East Wacker Place to promote "Another Moment To Love." The campaign kicked off on St. Patrick's Day when the team handed out Shamrock Shake Coupons and Green Sunglasses. The bus shelter, which resembles a Happy Meal complete with iconic golden arches, will be standing for eight weeks. Follow the conversation using #MakeTimeForFamily, and happy sitting!

Leo Burnett/Arc Presents EuroShop Live

Feb 2014

Leo Burnett/Arc Presents EuroShop Live

From February 16-20, Leo Burnett/Arc will be reporting live from EuroShop, the world's largest retail trade fair. Tune-in to EuroShop Live on Tumblr all week long to learn more about the retail innovations, trends and ideas that will impact the way we shop now and in the future.

Leo Burnett + The Huffington Post Present #SXLB @ HuffPostLive

Mar 2014

Leo Burnett + The Huffington Post Present #SXLB @ HuffPostLive

We're proud to announce this year's partnership with Huffington Post to produce the ultimate resource for marketers/ad junkies alike who are in need of a comprehensive guide to the rodeo that is South by Southwest.

Presenting: #SXLB @HuffPostLive – brought to you by HuffPost Live and Leo Burnett. It's our own take on all the happenings down in Austin, captured through short video interviews with the most-talked-about companies and individuals.

Be sure to tune into HuffPost Live from Saturday, March 8 through Tuesday, March 11. And join the conversation with the #SXLB hashtag from Friday onwards.

Humans Being: Relationships

Feb 2014

Humans Being: Relationships

Leo Burnett's Humans Being: Relationships is on a hunt for what it means to be coupled off in today's world. And you might be surprised as to what the answers are.

Take a minute (in between flower-ordering and reservation-making) to see what we mean.

Enjoy, Humans Being: Relationships.