Kids Day 2013: bringing our "eyes of a child" approach to life.

Apr 2013

Kids Day 2013: bringing our "eyes of a child" approach to life.

Last week we threw open the doors and let 500 kids, ages 1-18, have the run of the place.

Our annual Kids Day featured countless client-themed activities, including Purina's Incredible Dog Show, McDonald's McFun Room with a visit by Ronald himself, Mean Stinks manicures and the highly interactive Digital Carnival. High school students were taken through an "advertising boot camp". Every child had the chance to design art that just might make its way into the Leo Shop and we even offered kids the opportunity to get personalized pitching instruction from former Chicago Cub player, Kerry Wood.

#SXLB: South By Leo Burnett

Mar 2013

#SXLB: South By Leo Burnett

For the second consecutive year, we flew south to the Lone Star State to take over SXSW Interactive and host “South By Leo Burnett” or as we like to call it #SXLB. Our SXSW inspired video interview series featured a slew of lively conversations with key speakers and tech/creative/ad industry aficionados, and you can see it all right here.

Burnett On NBC's TODAY Show Close

Feb 2013

Burnett On NBC's TODAY Show

Leo Burnett produces a :30 Ad Council public service announcement for NBC's TODAY Show anchor Al Roker.

Watch  /  More Info
Feed Chicago Close

Nov 2012

Feed Chicago

Leo Burnett developed a program with the Chicago Food Depository that makes it easy for you to help feed fellow Chicagoans during the holiday season by doing what you're already doing - eating out.

Watch
Leo Burnett, Pushing Ideas and Inspiring Change at Chicago Ideas Week: Oct 8-14

Oct 2012

Leo Burnett, Pushing Ideas and Inspiring Change at Chicago Ideas Week: Oct 8-14

Chicago Ideas Week is back, October 8-14, packed full of exciting idea sessions led by some of the most talented and influential leaders both inside and outside the industry. Amongst them will be some of our very own from Leo Burnett hosting sessions throughout the week centered around creativity, storytelling and our latest innovation engine, Farmhouse.

The Details
#WhatIfChicago

Sep 2012

#WhatIfChicago

With the help of folks at Chicago Ideas Week and the City of Chicago, we’ve created a campaign that strives to solve the issues we face in this city everyday. #WhatIfChicago draws on the power of Twitter, asking citizens to provide suggestions and solutions for gun related violence. Tweet your ideas to #WhatIfChicago for a chance to present them at Chicago Ideas Week alongside the best and brightest.

Break Bread & Make Peace: Recipeace, Sept 21

Sep 2012

Break Bread & Make Peace: Recipeace, Sept 21

From a partnership with UK-based world peace organization Peace One Day, we invite you to break bread and make peace on September 21, International Peace Day. We believe there’s no better way to settle differences and promote understanding than over food. Join the movement to inspire peaceful action.

Extend the olive branch and pledge for peace at recipeaceday.org.

Chicago Shakespeare Theater & The Art Institute of Chicago Present Live, Cultural Spectacle

Sep 2012

Chicago Shakespeare Theater & The Art Institute of Chicago Present Live, Cultural Spectacle

To promote the Chicago Shakespeare Theater’s upcoming production, Sunday in the Park with George, we created a live, cultural spectacle at the Art Institute of Chicago. Georges Seurat’s A Sunday on La Grande Jatte—1884 appeared devoid of the central characters, leaving visitors puzzled by the strange new version. Museum guests were treated to a special musical performance by the cast of Sunday in the Park with George.

For more information on the musical, visit the Chicago Shakespeare Theater's website.