McDonald's Invites You to Pay With Lovin' Close

Jan 2015

McDonald's Invites You to Pay With Lovin'

This sneak peek at McDonald’s Super Bowl ad revealed a new way for customers to pay: Lovin’. Starting Monday through February 14, a million customers will be randomly chosen to pay with Lovin’. North America Chief Creative Officer Susan Credle is excited to be bringing back to McDonald’s the Lovin’ she remembers as a kid: “I'm bullish that this company can matter to people in a way it mattered to people when I was a little girl."

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#LikeAGirl to Play in the Big Game Close

Jan 2015

#LikeAGirl to Play in the Big Game

P&G Always #LikeAGirl is back in a big way. This time, she’s heading to the big game.

Announced this morning on the Today Show, P&G Always will debut a 60 second version of its influential #LikeAGirl video at Super Bowl XLIX on Sunday. With more than 100 million people watching the big game, Always wants to ask girls, women, boys and men across the country and around the world to help make #LikeAGirl mean amazing things.

And in case you haven't seen it yet, you can watch the full version of #LikeAGirl here.

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Vidal Sassoon Salonist Close

Jan 2015

Vidal Sassoon Salonist

Our new campaign for Vidal Sassoon highlights the hair care company’s innovative Salonist home color system, which allows women coloring their hair to treat roots and lengths separately to create depths and tones, as a colorist would. Thanks to Salonist, your hair is more than color. It’s a work of art.

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McDonald's Teases Super Bowl Spot: A New Kind of Payment Close

Jan 2015

McDonald's Teases Super Bowl Spot: A New Kind of Payment

What if you could pay for the Dollar Menu with something other than a dollar? McDonald’s curious Super Bowl teaser touts a new form of payment that its restaurants will randomly accept in February…and customers seem pretty happy about it.

Stay tuned for more Super Bowl coverage. You won’t want to miss McDonald’s big reveal.

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Jell-O Makes Some Happy "Faces" Close

Jan 2015

Jell-O Makes Some Happy "Faces"

New work has JELL-O shining in 101 new ways. We guarantee it’ll give you a reason to smile.

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Kellogg's Pop-Tarts Welcomes a "New Arrival" Close

Jan 2015

Kellogg's Pop-Tarts Welcomes a "New Arrival"

Kellogg’s Pop-Tarts debuted their newest bundle of delicious joy, Pop-Tarts PB&J, in our spot “New Arrival,” as an extension of the Crazy Good campaign. Papa Peanut Butter and Mama Strawberry are so happy. The only problem is a hungry maternity ward nurse…

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Don't Wait for Mobile Banking for Fifth Third Bank Close

Jan 2015

Don't Wait for Mobile Banking for Fifth Third Bank

When did we become so insanely impatient? A new campaign for Fifth Third Bank demonstrates humorously hyperbolic, but thoroughly relatable moments when waiting for just a few minutes feels like forever. The ad uncovers the bank's new mobile app features that make banking faster so you can get back to binge watching Netflix.

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Leo Burnett Brings a Little More Lovin' to McDonald's Close

Jan 2015

Leo Burnett Brings a Little More Lovin' to McDonald's

Our new spot for McDonald’s, called “Signs,” shows how franchises use the marquees under their iconic golden arches to bring a little lovin’ to the communities they serve in times of both joy and pain. Check out the new McDonald’s Tumblr for the powerful stories behind the signs.

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