McDonald's at the Oscars Close

Feb 2015

McDonald's at the Oscars

Iconic + iconic + iconic. "Ingredients" (part of the greater "Choose Lovin'" campaign) uses minimalism to make a point - the classics don't need much context. The spot debuted during the 87th annual Academy Awards ceremony, paying homage to the famous films that have helped define the cinematic landscape.

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Don’t Say “I Love You” This Valentine’s Day Close

Feb 2015

Don’t Say “I Love You” This Valentine’s Day

In the latest for Hallmark, real life couples share what they love about their partners without relying on the word “love.” Watch Bob and Kim talk about what’s kept them together for 56 years and get to know the other six couples here. You might feel inspired to #PutYourHeartToPaper and say more than “I love you” this Valentine’s Day.

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P&G Secret's #BiggestAssemblyEver

Feb 2015

P&G Secret's #BiggestAssemblyEver

P&G Secret’s Mean Stinks held the Biggest. Assembly. Ever. to combat girl-on-girl cyber bullying. The assembly, hosted by anti-bullying activist Keenan West in an L.A middle school and broadcast live online to 2,000 schools across the country, featured the cast of the new movie “The Duff” sharing their own stories of cyber bullying. Check out the inspiring Tumblr, and follow #MeanStinks all year for updates and resources.

Esurance "Sorta" Continues with "Sorta Teacher" Close

Feb 2015

Esurance "Sorta" Continues with "Sorta Teacher"

After a successful and much talked-about Super Bowl launch, Esurance’s “Sorta” campaign continues with this new spot, “Sorta Teacher.” Because not everyone who knows how to teach a lesson is someone you’d want to see at parent-teacher conferences. “Sorta” your kid’s teacher is definitely not your kid’s teacher, and sorta you just isn’t you.

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Bryan Cranston is “Sorta” Your Pharmacist Close

Feb 2015

Bryan Cranston is “Sorta” Your Pharmacist

For Super Bowl XLIX, Esurance gave Breaking Bad fans a surprise treat they never thought they’d see again. Bryan Cranston is back as Walter White, who is “sorta” like your pharmacist, in this new ad for Esurance highlighting their customizable insurance plans.

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Lindsay Lohan is "Sorta" Your Mom Close

Feb 2015

Lindsay Lohan is "Sorta" Your Mom

Lindsay Lohan pokes fun at herself in Esurance’s first Super Bowl spot highlighting their customizable insurance plans made for you, not someone "sorta" like you. Because Lindsay Lohan ain't your mom.

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McDonald's Invites You to Pay With Lovin' Close

Jan 2015

McDonald's Invites You to Pay With Lovin'

This sneak peek at McDonald’s Super Bowl ad revealed a new way for customers to pay: Lovin’. Starting Monday through February 14, a million customers will be randomly chosen to pay with Lovin’. North America Chief Creative Officer Susan Credle is excited to be bringing back to McDonald’s the Lovin’ she remembers as a kid: “I'm bullish that this company can matter to people in a way it mattered to people when I was a little girl."

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#LikeAGirl to Play in the Big Game Close

Jan 2015

#LikeAGirl to Play in the Big Game

P&G Always #LikeAGirl is back in a big way. This time, she’s heading to the big game.

Announced this morning on the Today Show, P&G Always will debut a 60 second version of its influential #LikeAGirl video at Super Bowl XLIX on Sunday. With more than 100 million people watching the big game, Always wants to ask girls, women, boys and men across the country and around the world to help make #LikeAGirl mean amazing things.

And in case you haven't seen it yet, you can watch the full version of #LikeAGirl here.

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